During the highly publicized and anticipated award season, TV One presented the 48th annual NAACP Image Awards at the Pasadena Civic Center on historic Garden Street, and The Big Freeze was the perfect compliment to the star-studded red carpet. We created a completely unique system for the prestigious event, a 13-foot array with the newest Nikon D750 Big Freeze cameras, strategically anchored low to the ground to offer an exciting POV, spotlighting the celebrity guest list. A 12-foot truss draped in twinkling LED fabric haloed the system, creating the ethereal illusion of Stars amongst the stars. Each elegant elite was filmed in real time, slow motion and frozen moment to add some serious drama to each and every capture.
Torrential rains were not enough to disturb the smooth production. Social media sharing was as accessible as ever, leading to nearly 8,000 page views on our site during the 2-hour event, and an exuberance of capture sharing across social media accounts far and wide.